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Why you need a Business Instagram Account!


Whether you’re just now creating a website for your new business or getting your existing company up-to-speed with its social media strategy, having the right type of Instagram account can help you succeed online.

A business Instagram account will allow you to be easily identified by others on the platform as a BUSINESS, and it will also give you extra tools that aren’t available to personal accounts. Here's how to switch your account:

Convert an existing Instagram account:

Step 1: From the app, navigate to your profile page.

Step 2: Click on the menu at the top right-hand corner. It looks like three short-stacked lines.

Step 3: From the menu, select “settings.”

Step 4: Once you’re in the settings menu, click on “account.”

Step 5: From here, you should see at the bottom of the account menu that there are highlighted options to switch to a business account. Click on it, and you might be asked to fill in extra missing details or just prompted to switch over right away. That’s it.

Benefits of a Business Account

  1. Get taken more seriously

  2. Help customers find you

  3. Access rich insights

  4. Run Instagram Ads

  5. Add clickable link stickers in Instagram Stories

  6. Implement Instagram Shopping

  7. Partner through branded content

  8. Save time with the Quick Replies

  9. Stay organized with inbox management

  10. Schedule posts ahead of time

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